[Case Study] Consolidated approximately 50 types of advertising distribution data to streamline data analysis.
アステリア アステリア株式会社
Adways Inc. has launched the "Advertising Delivery Data Aggregation Project," which automatically aggregates, formats, and delivers advertising distribution data from approximately 50 types of advertising media used in the internet advertising business. However, the report creation personnel were manually obtaining advertising distribution data for the projects they were responsible for from each advertising medium, which posed challenges such as being time-consuming. To address this, we introduced 'ASTERIA Warp' to format the advertising distribution data into a more reusable format. As a result, we were able to automate the data collection tasks that were previously done manually, reducing the workload and keeping maintenance costs down, allowing for sufficient handling even with a single operator. [Effects] ■ Automated the previously manual data collection tasks, reducing workload ■ Improved maintainability by modularizing common processes ■ Migrated to the cloud, enhancing server specifications and shortening processing time *For more details, please refer to the PDF materials or feel free to contact us.
