アステリア アステリア株式会社 Official site

Increase sales and productivity! The correct approach to DX in the hospitality industry.

アステリア アステリア株式会社

Many companies understand that if they do not promote DX (Digital Transformation) as a management challenge, they will be left behind by their competitors. However, there are still many companies that are not taking action. Looking at the entire accommodation industry, while there is an intention to engage in DX to improve sales and productivity, there are challenges such as "What is the essence of DX?", "I don't know the specific approach," and "DX initiatives are not visible," leading to a situation where progress is slow. This seminar will target those in the accommodation industry who face such challenges and will focus on the theme of "The Correct Approach to DX." We will invite speakers from Funai Soken Holdings, who are knowledgeable about DX in the accommodation industry, and from Asteria, who are experts in utilizing mobile for DX, to share insights. They will discuss actual examples of DX in the accommodation industry, providing content that participants can specifically apply to their DX efforts after attending the seminar.