Immediately Usable ○○: Definition and Purpose of Inside Sales
A clear explanation of the definition and purpose of inside sales directly linked to results, from a practical perspective!
**Benefits** - Clear definitions and roles lead to organizational collaboration. - The operational purpose of SDRs and BDRs becomes clear. - Correct KPI design becomes possible based on objectives. 'PROBiZZ' allows for the correct definition and role of inside sales to be designed in a way that is suited to the field. Many causes of sales activities becoming overly reliant on individuals stem from the ambiguity of "what the purpose is, who is doing what." 'PROBiZZ' clarifies the functional divisions such as SDRs and BDRs, enabling the design of necessary KPIs for each process. Furthermore, it accumulates and visualizes lead attributes and response histories, making it easy to analyze and improve results based on specific objectives. This clarifies operations that previously blurred the lines between marketing and sales, leading to reproducible organizational management. The clear definitions and purpose design that begin with 'PROBiZZ' are the first step toward establishing a sales structure that delivers results.
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As the division of labor in sales activities progresses, if "who responds to what purpose" remains ambiguous, results will not stabilize. 'PROBiZZ' allows for clear design of role definitions for inside sales such as SDRs and BDRs. It sets KPIs and performance standards according to each role, and records and analyzes activity history and call logs accordingly. By conducting customer interactions aligned with objectives, the quality of target leads improves, and the conversion rate naturally increases. Management based on KPIs also becomes easier, establishing a cycle of improvement based on numerical data. By utilizing 'PROBiZZ', definitions and objectives can be shared across the entire team, enabling consistent sales operations. 【Strengths and Features】 ■Systematic design of definitions and KPIs for each role ■Clear management of SDR and BDR tasks by purpose ■Continuous improvement possible through recording and analyzing sales activities
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If you are wondering, "What is the purpose of inside sales in the first place?", please check out the materials from 'PROBiZZ'. We provide know-how based on practical implementation, from definitions and KPI design for each role to business design that enhances organizational performance.
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Applications/Examples of results
- An organization where the roles of SDR and BDR were ambiguous has clarified definitions and KPIs with "PROBiZZ," making results visible and responsibilities clear. - A company that struggled with collaboration between sales and marketing has shared KPIs based on definitions, improving the accuracy of target leads and the conversion rate to business negotiations. - A sales environment that had many aimless activities has evolved into a system that records and analyzes all responses, establishing a cycle of improvement based on objectives.
