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[First Public Document] Sales Techniques to Understand SDR and SQL Definitions

We will clarify the definitions of SDR and SQL and explain how to dramatically improve the efficiency and results of inside sales.

**Benefits** - Improved sales efficiency through the division of roles between SDR and SQL - Smoother inter-departmental collaboration through unified definitions - High reproducibility of operations based on successful case studies 'PROBiZZ' is a powerful platform designed to optimize the sales process by clearly defining SDR (Sales Development Representative) and SQL (Sales Qualified Lead). Many companies face the challenge of ambiguous criteria for evaluating potential customers, leading to insufficient collaboration between marketing and sales. 'PROBiZZ' allows for centralized management of everything from setting SQL criteria to lead scoring and visualizing SDR activities. Additionally, it provides operational know-how and talk scripts based on actual successful case studies, delivering immediate results after implementation. This enables sales representatives to focus on the most promising leads, significantly improving conversion rates and deal rates. 'PROBiZZ' clarifies the definitions and division of roles in sales, serving as a partner to enhance overall organizational productivity.

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basic information

By clearly defining SDR and SQL, we dramatically enhance the accuracy of sales activities. "PROBiZZ" standardizes customer information scoring and evaluation criteria, clarifying the prioritization of potential customers. It eliminates discrepancies in understanding between departments and achieves seamless collaboration between marketing and sales. By utilizing sales scripts based on successful case studies, even newcomers can achieve high-quality approaches in a short period. This reduces unnecessary approaches and allows for the most effective use of sales resources. As a result, we can establish a sales system that consistently delivers stable results in both deal conversion rates and closing rates. 【Strengths and Features】 ■ Unifying the definitions of SDR and SQL to improve sales accuracy ■ Immediate operational support utilizing successful case studies ■ Centralized management functions to strengthen interdepartmental collaboration

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The ambiguity in the definitions of "SDR and SQL" in the sales field is a major factor in missing business opportunities. At 'PROBiZZ', we have prepared a first-time release document that clarifies these definitions and includes a system to strengthen interdepartmental collaboration, along with proven operational examples. Please check the document now to learn how to simultaneously enhance the accuracy and efficiency of sales.

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Applications/Examples of results

- Standardize the definitions of SDR and SQL in 'PROBiZZ' during sales meetings to ensure a common understanding across departments and streamline project progress. - Use the lead scoring feature to identify high-priority customers, allowing SDRs to approach them at the optimal timing. - Share the talk scripts created using past success cases to enhance the SQL conversion rate, making them accessible to both newcomers and veterans.

[PROBiZZ][First Public Document] Sales Techniques to Understand SDR and SQL Definitions_20250820_20.pdf

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