[Successful Companies' ○○] The Key to SDR Success! Web Strategy and Inside Sales
A strategy for maximizing SDR results practiced by successful companies by linking the website and inside sales.
**Benefits** - Stable supply of high-quality leads through web strategy - Dramatic improvement in the efficiency of inside sales approaches - Strengthening collaboration between marketing and sales to expand revenue 'PROBiZZ' strategically designs and supports the execution of the collaboration between web strategy and inside sales, which is essential for the success of SDR. We seamlessly connect lead acquisition on the website to inside sales, including approaches, thoroughly eliminating waste in activities. By utilizing behavioral data and attribute information from the website, inside sales can achieve optimal approaches and talk scripts tailored to customers. We strengthen interdepartmental collaboration between marketing (web strategy) and sales (inside sales), establishing common goals and KPIs aimed at achieving KGI. By combining know-how based on successful companies' case studies with the latest data analysis techniques, we establish a highly reproducible SDR success model for your company. 'PROBiZZ' is the best choice to optimally function both web and inside sales, leading your SDR to success.
basic information
By optimizing the content of the website, we can continuously supply high-quality leads that are highly interested to inside sales. Utilizing data on how leads behave on the website enables personalized and effective approaches. Clarifying the collaboration standards between the web and inside sales prevents rework and missed business opportunities, significantly improving the efficiency of the sales process. Inside sales can be freed from inefficient activities like cold calling and focus on nurturing high-quality leads and creating business opportunities. Since the results of marketing activities (web) are directly linked to inside sales activities, it becomes possible to rapidly cycle through the PDCA (Plan-Do-Check-Act) cycle. By centrally managing the activities of both departments with data, we can execute a consistent strategy aimed at achieving the organization's overall goals, contributing to maximizing sales. 【Strengths and Features】 ■ Design and execution of SDR strategies linked to web data ■ Optimization of web content that generates high-quality leads ■ Support for strengthening collaboration between marketing and sales departments
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Is the collaboration between Web and inside sales really functioning? "PROBiZZ" has prepared a collection of case studies that summarize the web strategies and SDR linkage know-how practiced by successful companies. This material reveals the secrets to providing high-quality leads consistently and maximizing approach efficiency. It is filled with concrete strategies to eliminate barriers between departments and achieve organizational results. Download the material now to check out the latest strategies that will lead your SDR to success.
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Applications/Examples of results
- An IT company that was able to attract visitors to its website but was not converting them into business negotiations implemented web behavior analysis with the support of "PROBiZZ" and executed measures for inside sales to approach leads based on their level of interest, resulting in a 30% increase in the conversion rate compared to the previous year. - A service industry company that wanted to balance lead acquisition and nurturing for a new business adopted "PROBiZZ's" web strategy and SDR collaboration support, created web content tailored to the target audience, and implemented rapid follow-up measures by inside sales, resulting in a stable supply of leads and a foundation for orders in a short period since the launch. - A manufacturing company facing challenges in collaboration between the marketing and sales departments, which often had mistakes in transferring lead information, implemented measures to build a data integration platform between web and inside sales with the support of "PROBiZZ." This improved the speed and quality of information sharing, ultimately enhancing sales efficiency and increasing overall team revenue.
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Engine Co., Ltd. offers the inside sales support service 'PROBiZZ' to structurally solve sales challenges for companies. Aiming to streamline the sales process and maximize results, customization tailored to corporate needs is possible. An experienced dedicated team handles everything from creating target lists to outreach and setting up business meetings. Through data-driven strategy design and KPI management, continuous improvement and reproducibility of results are achieved. Additionally, we support the visualization and analysis of sales activities by utilizing the latest tools and technologies. With a proven track record across various industries, we provide services backed by reliability and performance. Engine Co., Ltd. offers a new standard of sales support that realizes the "systematization" of sales and the "reproducibility" of results.