[Light Time Banner Success Case] Mid-sized Housing Company
Experience overwhelming results! Achieved a customer acquisition cost of 13,000 yen for store reservations using "LINE".
We would like to introduce a case study of the implementation of the "Light Time Banner" for a mid-sized housing company. The company launched an official LINE account with the aim of maintaining continuous engagement with visitors and guiding those who requested materials or inquiries to visit the store. They started by encouraging customers to add them as friends at the store, but there were challenges in increasing the number of friends. By using LINE ads to increase friends and implementing a step-up campaign where customers could receive benefits for actions such as requesting materials, making reservations, and engaging in discussions, they successfully acquired new customers, increased store visits, and secured discussions with high-potential clients. [Case Overview] ■ Challenge: Started with in-store friend addition calls, but the number of friends did not increase significantly. ■ Results: Achieved a cost of 4,500 yen for acquiring material requests and 13,000 yen for acquiring store reservations. *For more details, please download the PDF or feel free to contact us.
basic information
【Benefits】 ■ Easily acquire LINE friends ■ Obtain material requests and store reservations at a low cost ■ Leads to acquiring visits from highly likely users *For more details, please download the PDF or feel free to contact us.
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For more details, please download the PDF or feel free to contact us.
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Since our establishment, we have consistently challenged ourselves in various businesses as a company dedicated to creating ventures related to communication. Thirty years ago, we launched the first digital printing business in Japan, and subsequently, we ventured into web-related businesses in line with the internet boom. At the same time, we started an online advertising distribution business and expanded into an online certification system business based on the know-how we acquired. Furthermore, as the pace of digital transformation (DX) evolved, we broadened our business field into marketing, and now we cover all areas of DX. While our business has diversified, the central theme we always focus on is "facilitating communication," and we continue to develop solutions for this purpose. As a company that creates businesses, we have maintained an unchanging policy for 30 years, and we have engaged in over 120 different ventures to date. We hope that those who wish to enhance communication between companies and between companies and individuals will consider reaching out to us for support.
