Promotion of Account Opening through QRDM for Financial Institutions
Linking DM and the web to streamline account opening!
Opening accounts at financial institutions is a crucial strategy for customer acquisition. However, traditional direct mail (DM) strategies have faced challenges such as difficulty in measuring effectiveness and a lack of clarity regarding cost-effectiveness. QRDM is a total DM solution that tracks customer responses through direct mail with unique QR codes for each recipient, promoting applications for account openings. 【Usage Scenarios】 - Announcing account opening campaigns - Providing guidance on account opening procedures - Encouraging requests for materials 【Benefits of Implementation】 - Enables measurement of DM effectiveness - Visualizes customer behavior by directing them to the website - Allows for personalized information delivery tailored to customer attributes
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【Features】 - Generates individual landing pages that display usernames and purchase history - Implements scoring based on user responses - Utilizes collected access data and DM results for marketing purposes 【Our Strengths】 To meet a wide range of needs in printing and operations, we have independently built a network. With over 50 partner factories, we can accommodate various specifications and needs. We focus on "optimization" of projects without relying on specific equipment, allowing us to provide a broad range of proposals.
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To meet the diverse needs of printing and operations, our company has independently built a network. With over 50 partner factories, we are able to accommodate various specifications and needs. We focus on the "optimization" of projects without relying on specific equipment, allowing us to provide a wide range of proposals.
