Optimization of Staff Allocation During Promotional Campaigns | Retail and Commercial Facilities

Optimization of placement instructions using beacons and gateways.

"3D K-Field" is a system that constructs a virtual site in a digital space based on a 3D model, allowing for real-time visualization of the site's conditions by displaying data on people, objects, and vehicles obtained from IoT sensors installed at the site. By using beacons and gateways, it is possible to acquire user location information in real-time. 【Features】 ■ Facility managers can make scientific decisions regarding store renovations and staff placements. ■ Maximize ROI while minimizing opportunity loss. ■ Display visitor dwell times by floor section in a heatmap. ■ Understand peak times with time-series graphs to optimize staff placement and promotional timing. ■ Easily compare promotional effects before and after implementation. *For more details, please download the PDF or feel free to contact us.

basic information

【Overview】 ■ Location information is displayed on 3D models of buildings and land. ■ Acquired location information can also be replayed as past data. ■ Past location information can be displayed as behavioral history by creating heat maps, reproducing movement paths, and graphing daily activities over time. ■ The means of acquiring location information can be changed through integration with other services (such as geomagnetic positioning). *For more details, please download the PDF or feel free to contact us.