Product Categories
Products/Services(8items)
news list
-

Email Marketing: Effects and Trust - Considering the Essence of BtoB Communication from the Subject Line of "RE:" Emails
Have you ever received a sales email with "RE:" attached, even though there was no prior exchange, and found yourself opening it without thinking? This type of email is something we see from time to time. While it may achieve temporary open rates, it could potentially lead to a loss of future opportunities and trust. You would think that one would understand this from the perspective of a customer, yet as soon as they become a seller, that consideration seems to vanish... This is a common topic in marketing strategies, which we will delve into starting from "RE:" emails. - Transitioning from a seller-centric "pursuit of open rates" to an email approach that earns trust - Optimizing "quantity and quality" in email marketing without solely relying on the number of distributions or sends - Utilizing AI in email strategies in a way that goes beyond mere automation of content creation We will discuss various topics like these, sharing candid opinions among three parties. Join us for an hour to re-examine email marketing and, by extension, the essence of "inside sales and marketing." This will be a real-time limited session, so please participate after your workday.
-

Is the AI's response "mundane" because the input data is mediocre? ~How to awaken AI and concretize second-half strategies: Success case utilization techniques from 40 leading companies~
At this conference, 40 companies at the forefront of various fields such as marketing support, tool provision, IS support, and lead acquisition will gather. Examples from one or two companies may not apply to your own situation. That’s why we will present you with "40 different top-tier data points." ◆Recommended for◆ ◇Those seeking "real primary information" that is currently generating leads in the BtoB market, rather than general theories found online. ◇Those who want clear criteria to narrow down the budget and resources for the second half of 2026 to only "truly effective measures." ◇Those who want to organize how to prioritize strategies across various channels such as advertising, SEO, and content. ◇Those who want to update their company’s strategy based on the success stories of other companies. ◇Those who want to bring back a design that connects marketing, IS, and sales to achieve results. We are entering an era where the question is not "what measures to take," but "which success stories to hack for our company." Awaken AI and acquire "truly usable weapons" to materialize your strategy for the second half of the year over these four days.
Aboutシャノン
Changing the world through reproducibility in marketing! Providing a new customer experience through our unique "convenience" and "analysis services."
Our company is a global company in "marketing automation." We provide marketing cloud, CMS, and ad technology, as well as planning, development, and sales of solutions. Additionally, we offer consulting and outsourcing services related to marketing, CMS, and ad technology.





