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[In-store Promotion Support Case] Yamaya Communications Co., Ltd.

Balancing cost and strength! Case study on the adoption of original floor fixtures using Cantana.

We would like to introduce a case where we proposed a floor display for the new product "Dried Mentaiko" series to Yamaya Communications Co., Ltd. To expand into souvenir sales areas at airports and stations, we were requested to create an original floor display that could convey a sense of specialness as a new product and secure a greater number of product displays. We proposed an original display using our self-developed cardboard knockdown display "Kantana," which utilizes resin molded parts. We were able to achieve a high-strength floor display within budget and were selected for adoption. 【Case Overview】 ■ Challenge: Want to create an original floor display ■ Proposal: Kantana display with proven cost-effectiveness and strength ■ Result: Achieved a high-strength floor display within budget ■ Customized a standard display with proven load-bearing strength *For more details, please download the PDF or feel free to contact us.

Related Link - https://www.togu.co.jp/casestudy/detail/7

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