We are pleased to announce that Pan House Co., Ltd. will be participating in the online marketing conference "Data Driven Marketing 2026," which will be held from January 14 (Wednesday) to 16 (Friday), 2026. At this event, where professionals achieving results at the forefront will gather, our Chief Integration Officer, Tsubasa Kimura, will explain the new organizational approaches utilizing AI. Organizational Theory for "Maximum Effect with Minimal Effort" in the AI Era As AI technology rapidly evolves and the marketing environment changes significantly due to cookie regulations, relying on "past success experiences" and "intuition and experience" is reaching its limits. In this session, we will focus on how to utilize AI not just as a tool, but as a strategic infrastructure to build competitive advantages for organizations. We will discuss specific examples and methods on how to maximize the efficiency of marketing operations and establish an organizational structure that leads to results with minimal effort.