■Data Utilization We provide consistent support from data collection and analysis to strategy formulation and execution. We maximize the use of a company's data assets to achieve digital transformation (DX). ■DX Vision & Business Model DX Based on the concept of "digital disruption," we develop and provide "products and services that can change industry structures," as well as formulate and promote business strategies that respond to such products and services. ■Marketing DX We aim to establish a competitive advantage by diagnosing the current state of digital marketing, formulating strategies, building systems utilizing digital technologies, and transforming marketing processes. ■Management DX In addition to improving the efficiency of routine tasks through the use of digital tools, we aim to accumulate value-adding information assets and realize rapid management decisions based on data. ■Operation DX By utilizing a hybrid strategy that merges analog and digital approaches along with cutting-edge technology, we aim to improve operational efficiency and enhance organizational productivity. ■HR DX Through the analysis of data related to human resources, we optimize systems for talent activation and foster the development of personnel who can strive for the future together.