[CRM Implementation Case] Nippon Television Network Corporation
Cloud migration without changing the operational model! Introducing cases that achieved cost reduction and improved business efficiency.
We would like to introduce a case where our "FlexCRM" was implemented as a CRM at the Viewer Center of Nippon Television Network Corporation. Until now, operating on-premises posed challenges with the cost burden of hardware updates and maintenance fees. Additionally, as viewer feedback and inquiries shifted to email, there was a demand for cost optimization. By adopting a cloud service, we were able to reduce initial costs and significantly lower monthly operational expenses. It has also become easier and faster to extract the necessary information for aggregation and report creation. [Case Overview] ■Challenges - Cost burden from hardware updates and maintenance fees - Need for cost optimization in line with the shift of inquiries to email ■Implementation Points - Optimized cost-effectiveness of the system with low initial costs unique to the cloud - Transitioned to the cloud without changing existing operational forms, accommodating call recording storage, etc. - Integrated support for CTI and centralized trouble response to G.FLEX *For more details, please download the PDF or feel free to contact us.
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【Summary of Other Cases】 ■Improvement Effects from Implementation - Reduced initial costs through cloud services, significantly lowering monthly operational expenses - Simple functionality structure fits well with call center operations - Ability to understand incoming call details even in a remote environment - Improved usability through UI customization, with flexible responses to improvement requests after operation begins *For more details, please download the PDF or feel free to contact us.
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Our company is structured around two main pillars: the development of our own IT products (product business) and the provision of IT system development and operation services for individual customers (solution business). The goal of the product business is to provide customers with the economic benefits of scale through productization. On the other hand, the solution business identifies the overall needs related to IT services and feeds that back into our own products, creating synergy between the two businesses. In recent years, new technologies such as AI and IoT have garnered attention. We aim to create innovative services within this era, contributing to the expansion of our customers' profits, market growth, and regional economic development.
