【Super Important】Employee Engagement

マンハッタン・アソシエイツ
At Manhattan Associates, we spend a tremendous amount of time researching "self-determination theory," "behavior analysis," and "digital game design methods." Our goal is not to create a digital game for the warehouse, but to gamify the DC itself. We have incorporated gamification techniques into all tasks such as picking, packing, and slotting, enabling employees to achieve personal best performance records. We can combine challenges related to performance, throughput, tardiness, and utilization with badges for milestone achievements and reward points that can be exchanged for prizes and local recognition in a digital marketplace.

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At Manhattan, we are elevating employee engagement to a new level using behavioral science. Gamification transforms tasks into competitions, much like the game apps and fitness apps we use on our smartphones. Workers can receive feedback, be evaluated, and gain a sense of satisfaction. This leads to increased productivity in the warehouse.