[Information] Essential for marketing strategy analysis! How to record UTM parameters
Explaining how to integrate Account Engagement with Google Analytics!
This document explains the basics of UTM parameters and how to integrate Account Engagement (formerly Pardot) with Google Analytics. It describes the integration method using the Google Analytics connector, the concept of UTM parameters, and how to record UTM parameters during conversions. Our company provides support for UTM setup, integration between Account Engagement and Google Analytics, and various other settings and support for Account Engagement. 【Contents】 ■Introduction ■Chapter 1 What are UTM Parameters? ■Chapter 2 Integrating Account Engagement with Google Analytics ■Conclusion ■Finally ■Company Introduction *For more details, please download the PDF or feel free to contact us.
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Our company supports the entire process from strategy to execution as a professional in inside sales, in order to acquire high-quality business negotiations. We provide a flexible and reproducible support system tailored to the products and organization, maximizing the number of business negotiations that lead to orders. Through a wide range of support methods such as lead management to prevent lead leakage, follow-up on lost opportunities, site visit detection, scenario email creation, cross-selling, upselling, and dashboard creation, we contribute to revenue growth.
