Shannon MA (Inside Sales and Outbound Call Management Support MA)
Automate the extraction of call lists and history management. Improve the conversion rate of inside sales.
Chosen by over 3,000 companies, "Shannon MA" is an MA tool that centralizes everything from "target selection" to "approach history management" for inside sales. It provides comprehensive support from extracting potential customers obtained through exhibition business cards and the web to systematizing efficient approaches (such as phone calls and email contacts). With its unique "history-based database" and "composite search," inside sales can instantly extract "dormant customers" whose contact has ceased and "active leads" who have recently accessed the company's website. Additionally, it features an "AI concierge" that can be operated without a manual, even by those unfamiliar with the system, ensuring reliable security and dramatically reducing the workload for list creation and settings (actual data is not used for learning). The standard implementation also includes a survey function and "ROI reports" that visualize the cost-effectiveness of various initiatives. It supports integration with major external SFA/CRM systems, enabling timely sharing and handover of "sales activity history" from inside sales to sales.
basic information
- Inside sales (prospective lead extraction, call and approach list creation, timely sales notifications) - Data infrastructure (historical database, composite search of attributes and behaviors, high-precision deduplication and cleansing) - Latest AI support (immediate operational responses by AI concierge, AI-generated web forms and landing pages) - Prospect management and nurturing (reviving dormant customers, scoring, web behavior history analysis, survey functionality) - Sales collaboration and analysis (integration with major SFA/CRM, sharing of sales activity history, cost-effectiveness measurement through ROI reports)
Price information
- Digital Plan: 60,000 yen per month (excluding tax) - Standard Plan: 120,000 yen per month (excluding tax) - Enterprise Plan: 300,000 yen per month (excluding tax) *Initial cost: from 100,000 yen
Delivery Time
Applications/Examples of results
Utilize a system to efficiently extract "dormant customers" and high-priority prospects that inside sales should approach from a large amount of "business card data" acquired at exhibitions and websites. Based on past "exhibition attendance history," "survey responses," and web behavior history, it can automatically identify customers whose interest has increased (scoring) and create a call list. With the support of the "AI Concierge," even inexperienced team members can execute data extraction and distribution settings immediately without confusion. By synchronizing data with major external SFA/CRM systems (such as Salesforce and kintone), the marketing side's behavior history and the inside sales side's "sales activity history" are shared with sales in real-time, achieving an improvement in the overall organization's deal conversion rate and efficient pipeline building.
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Our company is a global company in "marketing automation." We provide marketing cloud, CMS, and ad technology, as well as planning, development, and sales of solutions. Additionally, we offer consulting and outsourcing services related to marketing, CMS, and ad technology.
